All the secrets to a successful performance at an exhibition
An exhibition is a marketing opportunity that is second to none. There are thousands of visitors, decision makers and diplomats from around the world that visit the exhibition and provide you with huge exposure to the relevant target audience. Nevertheless, there are also many other participants at an exhibition, all vying for the attention of potential customers. Here you need to stand out, distinguish yourself and think outside of the box.
8 steps that will distinguish your brand
Your brand is one of your business’ most important assets. Therefore, it is important to learn how to distinguish and solidify it. Distinguishing it correctly can promote your business, develop customer loyalty and improve profitability.
Three strategies to increase brand value
The three aforementioned strategies are interconnected and form the framework of meaningful value for your brand. The effort you invest will pay off ten-fold throughout the years to come. These strategies will assist you leverage your business and give it substantial value. We are sure that it deserves it
The guide to choosing the color for your business’ brand
Many brands are recognized by their color: The Coca Cola red, the UPS brown, the IBM blue, Tiffany’s different shade of blue, Orange’s orange and Cellcom’s purple.
10 tips for building the right brand
In today’s world, business has become more and more competitive. The world has become global; many competitors emerge from new marketing channels like the internet and from distant location around the globe.
Why do I need corporate branding
We live in a world with an abundance of information, in radio, television, newspapers, the internet and even on the road. The messages that are openly and subconsciously transmitted are the forces that drive us to choose and prefer: What store? What car? What to wear? The world around us is filled with brands – food, clothing, politicians, services and more.
e-Branding Internet branding process
The online branding process, like the world of advertising, requires planning and concentrates on strategic thinking and construction of a marketing plan to advertise your brand via every relevant channel. It is important to deliver a consistent and uniform message